Cisco Secure

I led the re-envisioning of Cisco's security division brand, renaming it Cisco Secure, and building a product-centric brand team to bring consistency to an acquired product portfolio of 80+ disparate products. Cisco Secure has became the fastest growing division of the tech giant, with 10%+ y/y growth, and quickly became the paradigm for SaaS transformation within Cisco.

We unified 80+ products and their unique names under one brand architecture; Cisco Secure.

A range of ebooks created for demand generation efforts across multiple topics and segments.

Cisco.com refresh in Cisco Secure brand style

Interested in working with me?

pete@elevatedworks.com